C’s: the key to buying a
diamond engagement ring
The diamond engagement ring has been a
symbol of love and romance since 1477 when
Archduke Maximilian of Austria gave Mary of
Burgundy a gold ring set with a diamond as a
token of his love. Today, the tradition of
the diamond engagement ring continues.
According to new consumer survey, 70 percent
of all brides-to-be receive one. A
diamond is an expression of individuality.
Just as love is unique, no two diamonds are
alike. Each diamond has its own
personality and sparkle. Therefore, when
purchasing a diamond engagement ring, it is
important to become an informed consumer.
A little knowledge can go a long way to help
unearth the best-quality diamond within a
budget. Understanding diamonds requires
knowledge of the four C’s: cut, color,
clarity, and carat weight. These four
variables are key to answering the elusive
question as to why diamonds of equal size
may not be of equal value.
diamonds can be cut in several shapes, like
oval, marquise, pear, or round, it is the
quality of the cut that gives the stone a
brilliant sparkle. Light is reflected best
when all of the facets are perfectly
COLOR-The best color is no color. A
totally colorless diamond best allows white
light to pass effortlessly through it and be
dispersed as rainbows of color.
CLARITY- The term “clarity”
refers to a diamond’s lack of naturally
occurring inclusions, often called
“nature’s fingerprints,” most of which
are not visible to the naked eye. The fewer
inclusions, the more valuable the diamond.
CARAT-Carat refers to the weight of
the stone. There are too points in a carat.
Therefore, a diamond of 50 points weighs
one-half of a carat.
Deciding how much to spend on diamond
engagement ring is a very personal and
obviously depends on income. Most people
find the two months’ salary guideline to
be helpful in determining how much to spend.
Most importantly, choose the finest-quality
diamond affordable, because a diamond
engagement ring is a unique symbol of
commitment that will be treasured for many